This is my mood board for advertisements and target audience, it consists of merchandise, brands and tours/gigs. I chose pictures of 1970's punks as the stereotypical reader of a punk-rock magazine would look like this or listen to people who mainly dressed in this way. I featured tour logos as they would typically feature artists of the genre/s which the magazine would cover and the readers would listen to such as Download Festival. Merchandise such as band tees would aim towards the audience and the merchandising as it's branding the artist and fans buy them to show support of the artists. These would typically be sold at gigs themselves to further advertise the artist. Fender guitars are featured as the music is typically heavy or band based - advertising products such as this links to my target audience as typically they play/learn the instrument as they idolize the authority figure. I feel my mood board shows a lot about my target audience and the behavior of such people. Also, the advertisement links into the target audience because they are typically things they would want/need, this creating a safe advertisement stream in items.
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